How to Leverage the Internet to Build Wealth.
Today we are interviewing Imran “Immy” Tariq of WebMetrix. He has had a successful real estate business in London, England and transferred what he learned from real estate onto the online world.
He helps business professionals increase their revenue by generating web traffic through website optimization. He turns leads into clients through specialized marketing campaigns and effective strategies.
He’s been in the top mastermind groups on web traffic and worked with several multi millionaire coaches and mentors for personal and business growth.
Today we will discuss wealth building strategies and some of the lessons he’s learned through his mastermind groups and mentors.
In this interview learn:
- The expected ROI of Real Estate Investing
- An online business strategy to bring 400-1200% ROI
- A $60,000 lesson for success
Can you discuss your background?
I was born and raised in London, England. I did my undergraduate studies in molecular medicine and biochemistry. I was pursuing medicine but changed my mind last minute and got into real estate. My father invested in some real estate property and I took what I learned from him in my RE business. I started with wholesaling and worked my way up into bigger and bigger deals until I got into commercial properties.
I had built up a nice portfolio in London and sold them all to move to USA and start my real estate business here.
Real Estate is a great wealth building strategy. What’s your experience with it?
Yes, it’s good for assets. I’d say it’s best used for the preservation of wealth, more than for building massive capital very fast. It can’t be compared to generating wealth as quickly as the potential for an online startup. But real estate can be a good way to gain passive income.
Unless you can get into commercial real estate, then you can make a lot of money very fast. I’m talking about 20-40+ units multifamily, not the 4-6 units. 16 units are good for cash flow and great ROI but if you wanna make real money, you gotta go with the large multi-units, 40+. I wouldn’t say it’s the best ROI but by far commercial is the best way to generate wealth in RE.
The reason I say commercial is the best is because there are a lot of rules and regulations for residential that don’t apply to commercial. It’s also easier to get funding, so commercial can be a real gold mine. If you can come up with 30% down on the property, the bank will loan you the rest without you being liable. If something goes wrong with the economy and the property is a bust, you will not have to be responsible for the other 70%. As with a residential property, you will have to secure it from your own personal assets.
In terms of cashflow, it’s a lot better in multi unit apartments and commercial property. For building equity, you can look at warehouses or business offices. Usually the tenants will take better care of it compared to residential property. With single family homes, tenants won’t take care of it as well. If something goes wrong, they’re expecting you to repair it.
As with a commercial property, if somebody is holding their business and building their livelihood in it, they will not only take better care, they may renovate the property for you to increase their business. The tenants can increase the value of your property for free and you’ll be able to negotiate better with them.
Do you still do Real Estate?
I have some properties I’m going to be selling soon and rolling it into a different online business. I’m going to be leaving RE for awhile because I can get a much higher ROI doing e-commerce. I have a system where I can generate from 400% up to 1200% ROI online. Where Real Estate is only 10-20% ROI.
Yes, e-commerce is the best business to get into. You can build it up very quickly. You won’t get cashflow to live on, but after 1-2 years, if you get the right systems in place and get revenues high enough, you can exit at 7 figures.
But it depends on your goals. Do you want cashflow? Or do you want to build up assets to sell in millions? You have to look at it and see what’s best for you. I think you need a combination of both. Have one business to sustain your living and another just purely focused on building up your assets.
How did you move from RE to your online business?
When I first moved here to the states, I found a great investment deal and was going to get a loan from the bank, but the bank said I had not built up enough credit in the states. They would give me the loan if I had an “experienced” partner. So I ended up hiring a business coach named Bob Proctor.
Bob told me to go and study internet traffic to supplement my business. If I can’t bring people to look at my product or service, how am I going to stay in business? He put me in touch with the top internet marketers. He said I needed to look at all the forms of marketing to build traffic and master each one. With those skillsets mastered, you can build up a viable business. If you can bring traffic, you will never run out of leads or a supply of clients.
I took a full 2 years to purely study and focus on Internet Advertising and SEO full time. I’ve been in different mastermind groups with the top elite SEO, PPC, Google and Facebook Ad people in the nation.
That’s when I took everything I learned and formed my own Internet Traffic Consulting Firm.
What does your company exactly do?
I help many different business professionals: Accountants, Real Estate Brokers, Lawyers, Dentists, and other business owners to increase their revenue through website optimization. I help them to get many leads for potential clients and patients through SEO and strategic marketing campaigns with Google and social media.
Can you discuss some important concepts and lessons you’ve learned from your Mastermind groups?
I’ve been in different mastermind groups with the top elite SEO, PPC, Google and Facebook Ad people in the nation. I also worked with Robert Kiyosaki, T. Harv Eker, and 8 other multi millionaires. I personally interviewed and picked the brains of these guys who built 9 figure empires. It cost me $60,000 just to spend the day with one of them.
The common theme I’ve learned from these guys is that your mindset has to change. Your thought patterns, mental self talk, attitudes and beliefs must change. You have to set clear goals and start working on it. Do whatever it takes to achieve them.Whatever the mind can conceive and believe, it can achieve.Click To Tweet
It’s also not about how much work you do, but how effectively you work. Just having a busy to do list and working hard doesn’t mean you’re being effective. You have to learn to master your time or else it will be difficult to master any other area of your life.
If you look at your “to do” list, it’s not about how many items are on it. It’s about how many of them are high quality, effective goals that will make an impact in your life.
For your business, you have to look at the items that will give it an opportunity to grow. Because 90% of business owners are working “in” their business, when they should be working on it.
To do any type of business, you must be seen and found in order to bring people to your business.
If you’re not being found with advertising, how are people going to know about you?
Bob gave a great analogy on this. It’s like going to a nightclub to find a girl you like. Not having marketing or advertising done is like having everybody in the club blindfolded with the lights off. Nobody can see you or know what you’re doing.
It’s the same thing with marketing, you gotta be seen in order to show off and make yourself appealing.
End Part 1 – Continue to Part 2
Imran Tariq Bio
Born and raised in London, Imran did his undergraduate studies on molecular medicine and biochemistry to pursue medicine. He ultimately chose to start a business instead of going to medical school. He built a successful Real Estate business in London. He moved to the states to expand his Real Estate business.
To grow his Real Estate Business, Imran hired several coaches and mentors and began to learn about digital marketing. After being in several masterminds and working with the top people in marketing, he learned the power of SEO. Imran then started his own Marketing and Traffic consulting firm, Whispers 2 Wealth.
Whispers 2 Wealth is a leading traffic consultancy firm with a company focus in SEO, visual design and SEM strategy. He has assisted hundreds of small business and business professionals achieve high levels of success. He helps business with their online marketing strategy and grow web traffic to increase growth for their business.